A big thanks to Oracle for inviting our MD, Andy Pieroux, to present and discuss strategies for pricing excellence with their Danish clients. It was great to hear Neil Pridham talk about the emerging trends in the subscription economy – there are exciting times ahead for Oracle clients. Henrik Ravn Christensen‘s insight into the global trends in pricing was invaluable and it was brilliant to see how the current advice of Stratence Partners is consistent with their message delivered to Andy 15 years ago! It’s been updated for the modern world but they clearly knew pricing better than most back then and still do today. Thanks go to Lasse Hounsgaard for organising the event and to other Oracle participants, Anders Feddersen, Tanja Bolt, Michael Lytved, Klaus Markussen who helped make the event run so smoothly.
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